Who is the customer? Maintaining a customer orientation in long-term service-focused projects

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  2. Chris Ivory
  3. Dr Neil Alderman
Author(s)Ivory CJ, Alderman N
Publication type Article
JournalInternational Journal of Technology Management
Year2009
Volume48
Issue2
Pages140-152
ISSN (print)0267-5730
ISSN (electronic)1741-5276
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PublisherInderscience Publishers
URLhttp://inderscience.metapress.com/app/home/contribution.asp?referrer=parent&backto=issue,1,8;journal,5,118;linkingpublicationresults,1:110891,1
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