An Integrated Model of Intentions to Adopt Self-Service Technologies (SSTs): The Moderating Effects of Personality Traits

  1. Lookup NU author(s)
  2. Dr Cheng Wang
Author(s)Wang C, Harris J, Patterson P
Editor(s)
Publication type Conference Proceedings (inc. Abstract)
Conference NameProceedings of the Australian and New Zealand Marketing Academy (ANZMAC) 2007 Conference
Conference LocationDunedin, New Zealand
Year of Conference2007
Date3-5 December 2007
Volume
Pages2523-2531
Full text for this publication is not currently held within this repository. Alternative links are provided below where available.
PublisherUniversity of Otago, School of Business, Dept. of Marketing
URLhttp://anzmac.info/conference/2007/papers/C%20Wang_1a.pdf