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Subjective social inclusion: A conceptual critique for socially inclusive marketing

Lookup NU author(s): Dr Tana Licsandru

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This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License (CC BY-NC-ND).

Publication metadata

Author(s): Licsandru TC, Cui CC

Publication type: Article

Publication status: Published

Journal: Journal of Business Research

Year: 2018

Volume: 82

Pages: 330-339

Print publication date: 01/01/2018

Online publication date: 09/10/2017

Acceptance date: 01/08/2017

Date deposited: 22/05/2018

ISSN (print): 0148-2963

ISSN (electronic): 1873-7978

Publisher: Elsevier

URL: https://doi.org/10.1016/j.jbusres.2017.08.036

DOI: 10.1016/j.jbusres.2017.08.036

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