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Lookup NU author(s): Dr Kate SwainstonORCiD
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Author(s): Low T, Zhu X, Swainston K, Taylor J
Publication type: Conference Proceedings (inc. Abstract)
Publication status: Published
Conference Name: 7th International Conference on Contemporary Marketing Issues
Year of Conference: 2019
Acceptance date: 04/02/2019
Publisher: International Hellenic University; Leeds University Business School
