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Browsing publications by Professor Matthew Gorton

Newcastle AuthorsTitleYearFull text
Min Yan
Dr Raffaele Filieri
Professor Matthew Gorton
Continuance intention of online technologies: A systematic literature review2021
Professor Matthew Gorton
Local food sales and point of sale priming: evidence from a supermarket field experiment2021
Min Yan
Dr Raffaele Filieri
Professor Matthew Gorton
Mobile apps for healthy living: factors influencing continuance intention for health apps2021
Professor Matthew Gorton
The Animosity Transfer Process: consumer denigration of foreign sponsors and testing potential mitigation strategies2021
Professor Matthew Gorton
The effects of perceived regulatory efficacy, ethnocentrism and food safety concern on the demand for organic food2021
Professor Matthew Gorton
Professor Fred Lemke
When supplier development initiatives fail: identifying the causes of opportunism and unexpected outcomes2021
Professor Matthew Gorton
Configuring perceived fit to mitigate consumer animosity in the context of cross-border sport sponsorships2020
Saleh Bazi
Professor Matthew Gorton
Customers’ motivation to engage with luxury brands on social media2020
Professor Matthew Gorton
News You Can Use! Evaluating the Effectiveness of Newsjacking Based Content on Social Media2020
Dr Elena Chatzopoulou
Professor Matthew Gorton
Perceptions of localness and authenticity regarding restaurant choice in tourism settings2020
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