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Browsing publications by Dr Janet Ward.

Newcastle AuthorsTitleYearFull text
Dr Janet Ward
Exploring Service Dominant-logic within computer mediated actor-networks2011
Dr Janet Ward
How does Service-Dominant Logic apply within computer mediated environments?2010
Dr Janet Ward
The Avatar Lecturer: Learning and Teaching in Second Life2010
Dr Janet Ward
A Journey of a Thousand Miles Begins with a Single Step: Designing Appropriate Marketing Research Methods for Virtual Worlds2009
Dr Janet Ward
Second Life, Second market? Case Study Ch 14 Marketing in the Digital Age2009
Dr Janet Ward
Second Life: An Appropriate Place for Marketing Learning and Teaching? Students Reflect2009
Dr Janet Ward
Second Life: contours of a virtual marketing landscape.2008
Dr Janet Ward
The Role of Virtual Marketing Channels in a Material World2008
Dr Janet Ward
The Avatar Lecturer: A Second Life for Marketing Educators!2007
Dr Janet Ward
The Teaching & Learning Of Marketing2007
Dr Janet Ward
Can asymmetrical relationships be true marketing relationships?2004
Dr Janet Ward
Developing work related learning in the marketing curriculum, AEF398: The Work Related Marketing Project2004
Johanne Allinson
Emeritus Professor David Harvey
Charles Scott
Elliot James Taylor
Dr Janet Ward
et al.
An analysis of the short to medium term market situation for Swaledale Breeding Stock and provision of a promotional strategy for lamb and wool produce2003
Dr Janet Ward
Dessert 1: Putting Marketing into Action (Integrated Case study)2003
Dr Janet Ward
Is Asymmetry the Missing Link in Relationship Marketing?2003
Dr Janet Ward
The relationship between rural small businesses and their banks2003