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Critically divided?: How marketing educators perceive undergraduate programmes in the UK

Lookup NU author(s): Dr Mary Brennan, Dr Sharron Kuznesof

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Publication metadata

Author(s): Treagear A, Dobson S, Brennan M, Kuznesof S

Publication type: Article

Journal: European Journal of Marketing

Year: 2010

Volume: 44

Issue: 1-2

Pages: 66-86

Print publication date: 01/01/2010

ISSN (print): 0309-0566

ISSN (electronic): 1758-7123

Publisher: Emerald Group Publishing Limited

URL: http://dx.doi.org/10.1108/03090561011008619

DOI: 10.1108/03090561011008619


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