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A structural equation model of customer satisfaction and future purchase of mail-order speciality food

Lookup NU author(s): Dr Mitchell Ness

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Abstract

Analyses the relationship between satisfaction with mail-order speciality food attributes, overall satisfaction and likelihood of future purchase, using a structural equation model. The results indicate that customer satisfaction is associated with both service and product features of mail order speciality food.


Publication metadata

Author(s): Mai L, Ness MR

Publication type: Article

Journal: International Journal of Business Science and Applied Management

Year: 2006

Volume: 1

Issue: 1

Pages: 1-13

ISSN (print): 1753-0296

Publisher: International Journal of Business Science and Applied Management

URL: http://www.business-and-management.org/paper.php?id=1


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